Cookie Policy

The EU Cookie Directive came into force in the Republic of Ireland. In order to comply with this directive we have to inform you about the cookies we are setting and the reasons why we would like to set them. Scroll down for a simple table with explanations next to each cookie type.

Our website uses cookies to distinguish you from other users of our website. This helps us to provide you with a good experience when you browse our website and also allows us to improve our site. By continuing to browse the site, you are agreeing to our use of cookies.

A cookie is a small file of letters and numbers that we store on your browser or the hard drive of your computer if you agree. Cookies contain information that is transferred to your computer’s hard drive.

We use the following cookies:

Analytical/performance cookies. They allow us to recognise and count the number of visitors and to see how visitors move around our website when they are using it. This helps us to improve the way our website works, for example, by ensuring that users are finding what they are looking for easily.

Functionality cookies. These are used to recognise you when you return to our website. This enables us to personalise our content for you, greet you by name and remember your preferences (for example, your choice of language or region).

Targeting cookies. These cookies record your visit to our website, the pages you have visited and the links you have followed. We will use this information to make our website and the advertising displayed on it more relevant to your interests. We may also share this information with third parties for this purpose.

What are cookies?

Cookies are small files set on your browser which records data to allow us to measure the performance of our website whilst also improving your experience as you navigate through it.

What is the difference between 1st party cookies and 3rd party cookies? 

First party cookies are cookies set by the site itself. For example, if a visitor visits http://thefirm.ie and this website set a cookie, this cookie is called a first-party cookie. We use 1st party cookies mainly for Google Analytics usage. Third party cookies are set from a different domain than the site that the visitor is currently visiting. If a visitor visits an Irish website and that website contains an advertisement coming from another domain and that domain sets a cookie, this cookie is called a third-party cookie. Third-party cookies can be blocked via your browser settings. Our website also includes social networking share buttons for Facebook, Twitter & Linkedin which sets 3rd party cookies.

What type of cookies does The Firm website set?

Cookies set by Google Analytics social networking share buttons or widgets. 

Cookie name 1st or 3rd Party? 

We use Google Analytics in order to assess the performance of our website in order to give you the best experience when browsing our website and reading our content.

Mobile devices

If you visit our website via a mobile device then we would like to present our website to you in a mobile-friendly format. This cookie checks to see if you are visiting our website from a mobile device.

Our website does include social share buttons meaning 3rd party sites such as Facebook, Twitter, Google+ or LinkedIn may set 3rd party cookies. You can view more info on privacy for each site by clicking on the relevant link: Facebook, Twitter, Google+ and LinkedIn.

Most of the cookies our website sets are 1st party cookies. These cookies are set by technologies or applications such as Google Analytics. Google Analytics allows us to view statistics on how our website is being used by people who visit it and which pages are not working so they can be improved. We cannot see or record any personal information through the use of Google Analytics. 

These cookies purely remember things like your name, email address so that when you come back to our site, you don’t need to re-enter all your information again.

You can find more information about the individual cookies we use and the purposes for which we use them in the table below: Some of these cookies last a length of time on your computer. You can delete these cookies via your browser but it may impact how the website is presented to you or what type of information you see should you return to the The Firm website.

If you have any questions regarding the cookies we use and the way in which we use them then please feel free to contact us.


Cookies Used On This Site

The Firm (Essential)

NameExpiresPurpose(s)
cart30 days after setStores a unique key allowing the site to remember the items in the visitor's cart.
cookie_preferencesUpon manual removalRecords the visitor's preferences of which cookies to enable and disable on the site.
cookiesEnd of browser sessionRecords whether the visitor has seen the cookie notification.
countEnd of browser sessionStores the number of items currently in the visitor's cart.
loginUpon manual removalStores a unique key to identify a logged in visitor.
orderEnd of browser sessionStores the ID of the last order viewed by the visitor.
notification-[x]End of browser sessionRecords whether the visitor has dismissed a notification.
visitedEnd of browser sessionRecords whether the visitor is initiating a visit to the site or not.

Google Analytics (Tracking)

NameExpiresPurpose(s)
_dc_gtm_UA-118671744-11 minute after setUsed to throttle request rate.
_ga2 years after setUsed to distinguish users.
_gat_gtag_UA_118671744_11 minute after setUsed to throttle request rate.
_gid24 hours after setUsed to distinguish users.
__utma2 years after last updateUsed to distinguish users and sessions.
__utmb30 mins after last updateUsed to determine new sessions/visits.
__utmt10 minutes after setUsed to throttle request rate.
__utmz6 months after last updateStores the traffic source or campaign that explains how the user reached this site.