Job Title: Group Marketing Manager

Location: Leinster

Salary: €65,000 – €70,000

Reference: LMF1379

Great role for a dynamic, experienced marketeer with this leading Irish hotel group. This is an excellent time to join the company as they have several exciting new projects and developments on the horizon.

Great flexibility with location as this role can be based in any of the Group’s hotels (Dublin, Wicklow, Kilkenny, Waterford) on a hybrid work model.

The Group Marketing Manager is responsible for supporting the Group’s hotels and driving company business forward. Key responsibilities include:

  • Developing the ongoing marketing strategy and building internal and supplier relationships
  • Ensure brand compliance across the group, continuing to elevate the brand and establishing the vision, key message, identity and strategy
  • Liaise closely with the Group Revenue Manager to ensure effective communication among all properties
  • Manage and create brand website content and imagery and ensure that monthly audits are completed
  • Liaise with web company on Digital Marketing plan
  • Execute email marketing campaigns and manage marketing databases
  • Support seasonal group campaigns
  • Social Media – assist Sales and Marketing Managers on content, social media planning, scheduling, promotions, reporting of monthly analysis of activity and engagement
  • Ensure that all marketing collateral is kept up to date and assist with new items/projects
  • Co-ordinate all advertising for the group across press, outdoor, radio, and online
  • Co-ordinate activity and plans for agreed consumer shows, attend shows/events where required
  • Assist with photography for the group

The ideal candidate will have at least two years’ experience working as a Marketing Manager in either an agency or hotel/hospitality business and will demonstrate a strong understanding of brand, trends and data with proven experience in managing multiple and varied projects. Further candidate attributes include:

  • Knowledge/Experience of Canva or similar for creating online and offline collateral
  • Experience in analysis, reporting and tracking
  • Passion for innovation and the ability to think outside of the box
  • Ability to work at a fast pace, challenge and drive results and track success
  • Ability to develop new ideas, consider potential outcomes and develop action plans
  • Confidence in presenting insights and recommendations to help for future activity
  • Creativity, able to take a concept through to delivery and results
  • Extremely detail-oriented
  • Adaptability and commitment to cooperative team efforts

Great company benefits with this role including:

  • Managerial benefit package
  • Opportunities for advancement, career development and training
  • Free parking, bike to work scheme & other commuter plans
  • Meals during shifts, free on site tea/coffee, healthy snacks
  • Complimentary golf, on-site gym, discounted spa treatments
  • Staff Discounts on accommodation in sister properties
  • Employee recognition programme

Get in touch today to find out more on this senior marketing role!